For avid fashion fans across the UK, one of the biggest dates in the calendar is the bi-annual London Fashion week .
Despite many of us never getting anywhere near the celebrity adorned front rows of designer shows, the event provides some insight about what we will be wearing next season - and more importantly what to invest in now.
The British Fashion Council (BFC), who organise the event, announced a shake up of events last year, moving the official show space of LFW and London Collections (the men's equivalent) to its new home at The Store Studios, in central London.
The London Fashion Week Festival, formerly London Fashion Weekend, also gives us mere mortals aka the public an opportunity to celebrate fashion too. The city-wide events allow shoppers direct access to designers, industry insiders and influencers.
The main focus of the festival is a ticketed event, hosted at The Store Studios, at 180 Strand in central London, where designers and their teams host curated pop-up shops from over 150 international and British brands.
The British Fashion Council (BFC), who organise the event, announced a shake up of events last year, moving the official show space of LFW and London Collections (the men's equivalent) to its new home at The Store Studios, in central London.
The London Fashion Week Festival, formerly London Fashion Weekend, also gives us mere mortals aka the public an opportunity to celebrate fashion too. The city-wide events allow shoppers direct access to designers, industry insiders and influencers.
The main focus of the festival is a ticketed event, hosted at The Store Studios, at 180 Strand in central London, where designers and their teams host curated pop-up shops from over 150 international and British brands.
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